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• Develop, maintain, and deploy custom WordPress themes and plugins with modular, scalable architecture. • Create flexible page-building systems enabling editors to manage complex layouts without coding. • Implement animations and transitions using GSAP and Barba.js. • Optimize Core Web Vitals and website performance. • Developed and maintain a front-end setup with SCSS, ES modules, and Webpack. • Automated deployment workflows using Git-based CI/CD pipelines. • Documented and standardized development processes. • Collaborate closely with design and marketing teams to ensure technical and brand consistency.